Powerful Public Relations by RASHELLE S. KARP For Free Download
A How-To Guide for Libraries
FOR THE
Library Administration and Management Association
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| Powerful Public Relations by RASHELLE S. KARP |
1. Chapter 1: Synergy in Library Public Relations, Marketing, and Development Activities
2. Chapter 2: News Releases, Photo Releases, Public Service Announcements
3. Chapter 3: Library Publications
4. Chapter 4: Web-Based Public Relations
5. Chapter 5: Exhibits
6. Chapter 6: Interactive Multimedia Programs via Touch Screen Kiosks and CD-ROMs
7. Chapter 7: Planning Special Events
8. Chapter 8: Desktop Publishing and Image
9. Chapter 9: Public Relations Lessons: Selected Annotated Bibliography
10. Chapter 10: INDEX
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